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ESports is a new form of interactive gaming that is seeing phenomenal growth and creating massive marketing opportunities. Smart brands… Continue reading eSports Industry and Marketing Opportunities for Smart Brands

After some tests over the last few months, Google has officially launched a new feature in mobile search. No list… Continue reading Google: Direct Answer and Zero Results for Time, Maths and Conversions

Speed really does matter! No one has time to waste while your website loads up. The longer it takes, the… Continue reading Why Website Speed Matters?

Pay per Click, Google Ads campaigns, Paid advertising, SEM, are all terms that refer to a highly used and effective… Continue reading What are PPC Campaigns and How Does PPC Work?

A Google penalty is a kind of punishment that the search engine adopts against websites that show behaviour that is… Continue reading What is a Google Penalty?

Online shopping has been increasing in leaps and bounds since the proliferation of the internet. These days, many consumers prefer… Continue reading How shopping has changed: Offline vs Online

A logo may not be a priority when you are on the cusp of starting your new business, but it… Continue reading What is a Logo, and Why is it Important for Your Business?

Keeping your customers happy is probably your number one goal in business – every successful company honours the age old… Continue reading 6 Top Tips on How Mobile Apps Can Boost Customer Satisfaction

SaaS – a distribution model for software that stands for Software as a Service. This distribution setup deals with the… Continue reading SaaS; can it be a saviour for our future?

There are many Maltese companies that have decided to start a new online business or simply expand an already established… Continue reading 5 Tips to Increase Your Maltese Online Shop Sales