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Life without technology would be near impossible to survive. We depend on basic tech, internet connectivity, social media and our… Continue reading What is Cyber Resilience and Why is it Important?

If you’re working on reducing the bounce rate and boosting the conversions on your website, making sure your UX Design… Continue reading 6 Most Common UX Mistakes and Why You Should Avoid Them

Core web vitals, as announced by Google in 2020, are a set of factors, or rather metrics, that evaluate the… Continue reading What are Core Web Vitals?

Content is and forever will be king. There’s no arguing that. From video content to blog creation, a website without… Continue reading What is a Microsite? The dos and don’ts of traffic and reach

If you’ve been paying attention to the world of social media, you’ll have quickly noticed that brand ambassadors, influences and… Continue reading User-Generated Content: what it is, how it works, and why you need it!

Are you new to the world of web hosting and servers? It’s common to come across terms like “host” and… Continue reading What’s the difference between Host and Server?

In simple terms, today’s market, no matter what it may be, is cut-throat. Name an industry and expect to have… Continue reading 3 Perks of Successful Business Decisions Through Data Consolidation

The online market is as vast as the ocean, and as deep as it too! Finding what to sell on… Continue reading How To Choose What Products To Sell Online

Is it better to invest in SEO (Search Engine Optimization) or PPC (Pay per Click) advertising through Google Ads? If… Continue reading SEO vs PPC: which one is better, differences, pros & cons

The art of storytelling is one that has conditioned the way marketers communicate with the retail world. From content writers… Continue reading Storytelling: a Powerful Content Marketing Strategy